It would be great to see the pics.
In the early days of copies, (i.e. late 60's early 70's) the factories were making copies and selling them to distributors with any name they wanted on the headstock. I've never heard of this one, but if Joe's Music in Podunk City wanted that name, they could have easily ordered them up. In some cases you can recognize them by their similarities to other known lables like Electra, Elger, Crown, etc.
Pictures would help a lot. You may also want to post to the Electra forum, since Electras were made by all the factories, whereas this site is mainly devoted to guitars made by Matsumoku.
Electra Forum